LinkedIn is largely considered the premiere social network for professionals, job seekers, and corporate CEOs; however, it is increasingly becoming an extremely powerful and relevant business-to-business and business-to-consumer sales tool.
There once was a day where online reviews were nothing more than fluff and a way for frustrated visitors (or competitors) to vent and bring your business down to their level. Today's internet reviews, accompanied with the advent and wide adoption of Yelp reviews, can make or break your business....
What is the secret to success in digital marketing? Here's our answer...
Recently, I find I have been describing digital marketing as a three legged stool. I think it is a helpful visual in understanding how to make your marketing really sing and work for you. Here's my summary of the three legs:
What is Digital Advertising?
Digital advertising means having your name, website, and phone number show up at the top of Google search results for your key search terms.
As a marketing business that is still in our toddler years, we find we are constantly reviewing and revising our approach to deliver the best results for our clients. When we started Breezy Hill Marketing, we included social media marketing as a key component of our services.
Wait, no...just one really good reason, and 4 Tips on How to Get Started!
If you are responsible for sales or marketing efforts for your business, then you understand the need to communicate effectively and efficiently with both your customer base, and your prospects. With the onset of social...
Our business planning tips for a cohesive transition and successful New Year!
Are you tired of the New Year blogs? Are you over evaluating what 2014 was about and are you knee deep in 2015 so you can’t take the time anymore to plan it?
I was feeling some of those things over the past week or...
How To Build Positive Word-of-Mouth For Business Growth
“Word-of-mouth is the most powerful form of marketing.” - Scott Cook, co-founder of Intuit
How important is positive word-of-mouth to your business? Simply put, essential.
A strong recommendation from a trusted source can make the...
6 Simple Steps to Quickly Create A Compelling Unique Selling Proposition (USP)
Unique Selling Proposition Definition:
"The factor or consideration presented by a seller as the reason that one product or service is different from and better than that of the competition" - entrepreneur.com