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4 Essentials of a Winning Social Media Calendar

There is an immediacy to social media that makes it intoxicating. It is also relentless.

For a business owner trying to sustain a stream of timely, relevant engagement with your audience, your social media pages are always calling. But there is a way to minimize unplanned descents into social...

How to Define Your Social Media Goals

Discover what social media success looks like for your business

Why do you use social media? Chances are, if you’re looking at it from a personal perspective, your reasons are a combination of staying in touch with friends on Facebook, following newsmakers and celebrities on Twitter and...

Setting a Social Media Advertising Budget

Social media is free ... except when it isn’t.

One of the main reasons Facebook, Twitter, LinkedIn, etc., are so popular is because they are free to use. But there is a premium to pay for businesses looking to increase their exposure on these platforms.

Defining Your Social Media Audience

Social Media Strategies That Drive Results

Using social media to drive business results is a different exercise than playing around on your personal profile pages (insert posting-what-you’re-having-for-breakfast joke here). Your goals will change from connecting with friends to systematically...

How To Use Social Media to Launch a New Business

Hashtagging, targeting and content distribution Will power Your launch

 

Getting Your Professional Service Business on Facebook

Can you think of one reason not to have your professional service business attracting leads on Facebook?

 

Whether your business is established and thriving or in the startup phase, a Facebook presence will only enhance your visibility in your industry and within your geographic community.

An...

Our Guide to Using Instagram for Nonprofits

By now you’ve heard that Instagram is the social medium of Millenials, right?

In a 2016 poll, about 80 percent of teens said they use Instagram, compared with 52 percent for Facebook and 56 percent for Twitter.

E-Marketer.com reports that about two-thirds of all millennial smartphone users will...

4 Ways To Use LinkedIn for Realtor Marketing Success

How to Maximize LinkedIn For Realtors

As a publishing platform inhabited by professionals, business executives and job-seekers, LinkedIn offers an opportunity for Realtors to go beyond just posting listings toward marketing their overall value in their community.

3 Ways Small Businesses Can Leverage LinkedIn

LinkedIn has been around for 15 years and has continually grown its user base So It Can Be a Great Tool For Small Business Owners.

Easily demystified, LinkedIn can prove to be an indispensable part of a business owner’s online efforts. It is the premier platform for professionals, job-seekers...

LinkedIn Advertising for Realtors

Why leveraging ads on LinkedIn is a Great Idea for Realtors

LinkedIn advertising as part of a larger marketing strategy can be a powerful way to drive your business forward. Here are the things to keep in mind.

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